Dispute over water in India between farmers and “Coca Cola” is still ongoing. Farmers accuse the company of endangering their lives.
“Now we have to dig deeper wells than when we had water,” says Savitri Rai, a 60-year-old woman, noting that her estate in the village of Mehadiganj, Uttar Pradesh state, is now surrounded by mud and water can not be found even at 240 meters depth.
Savitri said that poverty is increasing, as farmers’ search for water in the village has become futile. And they are blaming ”Coca Cola” company.
The company refused to comment on farmers’ allegations, but did not stop the irrational spending of water, writes Bloomberg. Thus, in August company invested more than USD 24,000,000 for improving their website and campaign in India in order to rapidly obtain a license for exploitation of water.
”Coca Cola” is doing everything it can to turn India into the major manufacturing center of this drink. Therefore, additional pressures on the Indian Prime Minister Nerendra Modi for improving the groundwater system aren’t lacking, says Bloomberg.
But circumstances do not favor ”Coca Cola”, because in India there is an increase in the number of farms that also exploit too much water, which already threatens the entire population and is in conflict with the development objectives of the country.
“In India, you have the unregulated use of resources that are not easily renewable,” recalls Upmanu Lall, a professor of earth and environmental engineering at Columbia University in New York, noting that “it is a concern of the entire Indian nation.”
India draws about 230 cubic kilometers of groundwater per year, which makes up more than a quarter of the world’s total water consumption, shows World Bank data.
Indian farmers spend about 70 percent of water for watering crops, while large factories are constantly near those percentages, RTS reported.